Archax
Marketing in Regulated Markets
Worked with the Archax marketing team to make improvements to the marketing infrastructure through on page and off page SEO, CRO and PR.
Archax is a digital securities institutional focused exchange, regulated by the FCA in London. Archax also has its FCA brokerage, custody and crypto-asset permissions.
My Role
I worked with Archax on a project to help them with a broad range of digital marketing activities, including SEO optimisation, website optimisation, user journeys, UI/UX reviews, etc. I also helped with outbound marketing campaigns, media introductions and press release distribution.
Over the contract, I oversaw significant organic search growth through the technical and content SEO conducted. This led to a sharp rise in organic searches and inbound leads.
One of the highlights was a full feature piece for Archax in Coindesk.
Speak to Sunil
If you would like to learn more about how I can help your organisation achieve business growth and success please contact Twister Digital